SYS/HOME
AI. Analysis. Products. Optimization.
10 years of B2B and B2C growth — CRO, SEO, SEA, analytics — plus 2 years of AI agents in production. An AI engineering studio: we measure, test, build, ship.
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SYS/WHO
You have traffic, not enough customers. We measure first, test second.
You want levers that show up in a dashboard, not in a slide deck.
You have an internal tool to prototype or a SaaS to ship in weeks, not quarters.
SYS/AXES
AI engineering is the how. Here's the what.
Bring in the right people and convert them: CRO, SEO, SEA, analytics.
Cassiopée: +120% conversion
A prototype in days, a SaaS in weeks: prototyping, custom SaaS, landing pages.
BAO: 34 screens · RankyDocky: 33 modules
SYS/SHOWCASE
Four chapters, four animated demos — sample data for illustration. Scroll to explore.
01 · CRO
Prioritized hypotheses, A/B tests analyzed on raw data exports (SQL, Python) — figures for illustration. See CRO →
02 · Agents in the loop
The script generates, the human reviews — quality holds, filler content gets cut. See AI engineering →
03 · The method
Measure → instrument → agents → ship → review, then we start again. See the method →
04 · Digital products
Landing page
Product journey
Custom tool
A clickable prototype in days, a SaaS in weeks — sample screens for illustration. See digital products →
SYS/LOOP+
The five moves of the method, in animated demos — sample data for illustration. Scroll to explore.
01 · Measure
We decide what to measure before touching the design — a KPI that decides, guardrails that protect. See analytics →
02 · Instrument
Journey events flow continuously into dashboards — sample data for illustration. See analytics →
03 · Agents
The script produces, the human reviews — quality holds, filler content gets cut. See AI engineering →
04 · Ship
Build → preview → tests → prod: a clickable screen to test, not one more document. See products →
05 · Review
We review the results, keep what proves its gain, drop the rest, and start again. See CRO →
SYS/FACTS
10 years
of B2B and B2C growth
2 years
of AI agents in production
10 case studies
documented
60+
certifications (CXL, Growth Tribe, Google)
SYS/PROOF
Growth & Performance · CRO / SEA / Analytics
Institut Cassiopée — +120% conversion
Growth & Performance · SEO
Workfluence — 4,000 visits per month
Digital Products · Landing Pages
SITL — 27% → 45% completion
Digital Products · Prototyping
BAO (docAgency) — 34 screens, 10 PRDs
| Project | Before | After |
|---|---|---|
| Institut Cassiopée | 100 | 220 |
| Infirmière Reconversion | 100 | 250 |
| SITL | 100 | 166 |
Base 100 = measurement before the engagement. Institut Cassiopée: +120% conversion · Infirmière Reconversion: +150% conversion · SITL: completion 27% → 45% (+66%). Matera: 22% → 38% (+73%). Four measurable projects out of ten case studies.
One test, one decision
A/B test — airline booking funnel
Primary KPI · Summary page
−2.25%sig. > 99%
Do not shipSecondary KPI · Purchase
−2.54%not significant
Confirms the decisionSYS/AI
A 214,473-row data export reduced to 135,298 visitors, run through SQL and Python, turned into a segment explorer: the decision — not to ship the side panel — gets made in days, backed by evidence.
For Workfluence, scripts generate 500 job-profile pages; human review keeps the quality up and cuts filler content. Infrastructure cost: about $20 in subscriptions.
For BAO, we go from PRD to HTML screens: 34 screens, 10 PRDs, every UX decision documented and clickable.
SYS/FAQ
Yes. Scale no longer comes from a meeting room: it comes from agents in the loop — extracting, generating, prototyping, instrumenting — reviewed by a single point of contact. That''s the whole point of Shamalo: an AI engineering studio, equipped like a small product team.
It''s not a chatbot bolted onto your site, and it''s not a replacement for your team. An agent is an AI assistant that executes a real task — SQL, page generation, test variants, an HTML screen — inside a written workflow, then stops for human review.
Two areas, plus the method that ties them together. Growth & Performance: CRO, SEO, SEA, analytics. We measure, instrument, test, ship. Digital Product Development: clickable HTML prototyping, custom SaaS, conversion-focused landing pages.
An agency structure brings several disciplines, sales processes, and often a project manager between you and the person doing the work. Shamalo is an AI engineering studio: one point of contact, tooled-up agents, a written scope, no coordination layer to bill for.
Yes, when the scope fits inside the studio: framing, instrumentation, production (pages, content, prototype, tool), measurement, iteration. That''s the typical case for a CRO program, an SEO content cluster, a series of landing pages, or a prototype that grows into a SaaS.
Fully remote, with regular check-ins. From day one, we agree on the channel (email, video calls, sometimes Slack or Teams if you''re already there) and the review cadence: this isn''t an invisible freelancer who disappears for 30 days and resurfaces with a delivery.
Yes, but not by spreading thin. A growth program often holds SEO + SEA + CRO together: paid kickstarts things while organic builds up, and landing pages convert the traffic you''re already paying for. Agents help handle that volume (content, variants, data exports) without multiplying the number of people involved.
Measurable results, not a generic promise. Depending on the project: a conversion rate that moves (Cassiopée: +120% CVR over 8 months and 15 tests), a content cluster that ranks within months, a 34-screen prototype that serves as the build spec, an internal tool people actually use.
With a 30-minute call. A link to the site, the funnel, or a data export is enough: we rough it out during the call, the written scope comes after. No 20-page deck to prepare.
SYS/CALL
We talk about a funnel, a product, or a data export to analyze — not a catalog of services.